in february of this year, Bell's Let's Talk day took place.  it was a day of talking about mental illness, an historically super taboo subject.  for every text a Bell customer sent, a donation was made.  for every tweet or facebook status update sharing the Let's Talk pictures and #bellletstalk hashtag, a donation was made.  for a person with a deep interest in mental wellness, as a i believe we as a society are all becoming, it was an exciting and moving day.

of course, like all things, momentum was high on february 12th, but slowly and surely the keenness towards talking about mental wellness was left as